Strategy

Nearly half of consumers call ‘BS’ on a common customer service greeting
ACC’s chief customer officer is on a quest to improve New Zealanders’ quality of life
UserTesting CX report 2021
Can digital transformation be truly finished when CX work has barely begun?
Holly Richardson, CX lead Unilever
A Unilever CX lead outlines its three-step approach to prioritizing projects and ideas
NBA Bubble fan experience
NBA SVP looks back on building the Bubble and the future of fan experiences
Why a tattoo-worthy experience is different from a tattoo-worthy brand
Generali chief customer officer
How Generali’s chief customer officer is helping the insurance giant become a ‘lifetime partner’
Conversity chief customer officer Christian
Conversity chief customer officer shares a key learning from his first 90 days
Havas CX X Index
Havas CX research pinpoints a key difference between digital natives and ‘bricks and clicks’ brands
71% of Millennials call for CX improvements after increasing their use of digital channels
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