market research

79% of CX pros say their work is seen as a revenue generator
34% of consumers don’t trust reviews with ‘excessive’ praise
30% of customer service teams adding AI support specialist role
75% of consumers pre-determine where they’ll shop before going online
Only 52% of specialty retailers focused on creating memorable experiences
89% of retailers planning to use AI to improve customer experiences
Financial service firms see an average 20% productivity bump from AI
34% of Black Friday, Cyber Monday revenue linked to e-mail capture efforts
52% of customer service agents admit they often use ‘shadow AI’
43% of business leaders believe customers are losing interest in loyalty programs