market research

53% of AI projects have exceeded budgets, CX leaders say
92% of consumers expect brands to match the best experience they’ve ever had
61% of consumers have yelled at automation to route them to a human
72% of loyalty program members want prioritized support
6 out of 7 CX functions delivered by humans with AI assistance
70% of customer service teams see value from AI within two months
73% of consumers say human-only service drives loyalty
71% of brands cite customer trust as AI adoption barrier
25% of enterprises admit they’re ‘crawling’ with AI in CX
80% of travelers choose trips that further personal growth