retail

What ‘personalization’ means when you’re not shopping for yourself
Gap Inc. consumer insights manager explains how survey data is informing CX decisions
Nearly half of consumers say they’re spending more time researching online purchases
Sephora digital CX
How Sephora gave its digital customer experience a makeover
Linc CEO identifies the missing links in retailers’ omnichannel capabilities
Walgreens customer marketing VP gives an inside look at its ‘mass personalization’ strategy
Walmart Casey Carl
Walmart omnichannel exec: You’ve got to recognize what customers DON’T care about
Conversity chief customer officer Christian
Conversity chief customer officer shares a key learning from his first 90 days
Havas CX X Index
Havas CX research pinpoints a key difference between digital natives and ‘bricks and clicks’ brands
SOTI retail product returns
Nearly 60% of consumers would buy more if retailers could ease product returns