Jessica Ekholm suggests survey research should be complemented by technologies that gather real-time analytics
Tag: metrics
Blog
TIBCO, ServiceNow and SAP execs assess TM Forum’s CX research on telcos
Report shows strong drive to tie metrics to strategy, transform store experiences and improve personalization efforts
CX leaders point out the KPIs and metrics that manage to overlook customers
Inside a recent CXPA chapter meeting where the audience discussion rivalled the speakers in terms of quality