editor’s note

Time for Wrigley to put its money where its mind mouth is
Where vending machine thinking can lead
Why Chipotle customers are holding the phone
3 reasons supermarket checkout scanners changed CX for the better
Why Chuck E. Cheese is changing its tunes
What Red Lobster got right about endless shrimp
Games people play (on LinkedIn)
Don’t let engaging with customers devolve into ‘commenting for reach’
Is a free bottle of wine worth giving up your phone?
The customer-centric way to prank your customers