Huge Inc. executive experience director debunks conventional thinking on personalization and risk-taking

Shane Schick tells stories that help people innovate, and to…
When you work for a company named Huge Inc., clients may understandably have big expectations, but not so big that they’d actually imagine you could help them achieve something in only three months.
And yet, according to Scott MacGregor, who works in the agency’s Toronto office as executive experience director, Huge has made meeting such timelines
Image: Twitter
Shane Schick tells stories that help people innovate, and to manage the change innovation brings. He is the former Editor-in-Chief of Marketing magazine and has also been Vice-President, Content & Community (Editor-in-Chief), at IT World Canada, a technology columnist with the Globe and Mail and Yahoo Canada and is the founding editor of ITBusiness.ca. Shane has been recognized for journalistic excellence by the Canadian Advanced Technology Alliance and the Canadian Online Publishing Awards.