personalization

Why personalization at scale is still so hard
Brands only know 23% of the shoppers viewing products on their site
Chief customer officer conversations: Bluecore’s Ryan Deutsch on how to be an omnichannel thinker
Less than a quarter of consumers are comfortable sharing previous purchase data
love bombing CX
When the quest to win customer loyalty leads to ‘love bombing’
Precisely EngageOne Communicate
Precisely offers EngageOne Communicate to personalize omnichannel digital experiences
CX warm introduction
Why CX should begin with a warmer introduction
Broadridge chief digital officer cx
Broadridge chief digital officer shows where account management sits within CX
What ‘personalization’ means when you’re not shopping for yourself
Ford of Europe CX
How Ford of Europe’s customer engagement leader is driving personalization