market research

34% of consumers think AI-powered support makes things harder
74% of brands worry frictionless experiences will be forgettable
42% of holiday shoppers say AI has made service less helpful
71% of consumers say most companies need to fix CX
77% of consumers usually feel frustrated while holiday shopping online
65% of retailers are personalizing content for each segment
1 in 5 consumers use AI to decide where to eat or stay
53% of consumers worry AI-enabled support poses privacy risks
46% of execs predict their loyalty program will be irrelevant within three years
56% of consumers say help from real people earns trust