Adobe

Walgreens customer marketing VP gives an inside look at its ‘mass personalization’ strategy
Helly Hansen Adobe Experience Manager
Helly Hansen chief digital officer unzips the retailer’s mobile-first approach to personalization
A former P&G ‘troublemaker’ has no problem explaining what customers really want
Adobe recruits Tom Brady on its mission to inspire CXM improvements
Folloze B2B personalization
Folloze VP wants marketers to focus more on the sales side of CX