Strategy

UMB Bank, M&G and AES explore CX transformation opportunities in financial services
B2B customer journey map
Only 31% of B2B firms are mapping the customer journey
metaverse cx
The CX we’ll need to make the ‘metaverse’ work
XCCommerce VP offers retailers an idea to improve CX amid ‘returnaggedon’
75% of consumers want brands to ask consent before offered targeted ad experiences
3 CX lessons from Twitter’s farewell to Fleets
Powerlink Queensland CX
How Powerlink Queensland developed a customer-centric purpose
McDonald's CX team chief customer officer
McDonald’s forms a CX team and appoints a chief customer officer? I’m lovin’ it!
Gotara uses ‘nano learning’ to reimagine mentoring experiences for women in STEM
Virgin Plus rebrand reflects expanded services for its membership program
FEATURED POSTS