Kustomer CEO predicts machine learning will change customer service expectations and results
Kustomer on Wednesday will release what it calls an intelligence platform that uses machine learning technologies to free up service agents’ time by automating responses to all but the most complex questions and complaints.
Based in New York, Kustomer’s applications use visual cards to organize contextual details about a customer (such as past orders and shipping details) alongside information from apps and other events. The technology can then let agents respond with predefined text to boost responsiveness.
KustomerIQ was originally announced at the software-as-a-service company’s user conference last Fall, but its launch is particularly relevant amid the spread of COVID-19, its co-founder and CEO, Brad Birnbaum, told 360 Magazine.
As more companies shut their physical doors in response to the novel Coronavirus, for example, a tool like KustomerIQ will
Shane Schick tells stories that help people innovate, and to manage the change innovation brings. He is the former Editor-in-Chief of Marketing magazine and has also been Vice-President, Content & Community (Editor-in-Chief), at IT World Canada, a technology columnist with the Globe and Mail and Yahoo Canada and is the founding editor of ITBusiness.ca. Shane has been recognized for journalistic excellence by the Canadian Advanced Technology Alliance and the Canadian Online Publishing Awards.