B2B

SAS CMO makes the case for community-driven CX in B2B
62% of companies allocate 10% or less of their CX budget to AI
HP chief commercial officer touts ‘local AI’ for enhancing enterprise experiences
76% of B2B pros say agentic AI can’t replicate human empathy in CX
ShapeConnect tackles B2B CX challenges for small and mid-sized buyers
Ceridian CMO maps out the CX impacts of rebranding to Dayforce
Procore CMO on building a better B2B experience for the construction industry
Conversica chatbot experience report
81% of B2B customers abandon chatbot conversations
Jean De Villiers, Unit4 chief customer officer
Chief customer officer conversations: Unit4’s Jean De Villiers on meeting midmarket needs
How to make pricing a positive part of your customer experience