market research

43% of U.S. consumers more likely to join a loyalty program than last year
77% of support teams say AI is meeting or exceeding expectations
79% of consumers say poor retail personalization is not a rare occurrence
66% of consumers with a Master’s degree report higher CX expectations
32% of holiday shoppers lost trust in a brand over an AI chatbot
48% of consumers have four or more loyalty cards saved in digital wallets
34% of consumers think AI-powered support makes things harder
74% of brands worry frictionless experiences will be forgettable
42% of holiday shoppers say AI has made service less helpful
71% of consumers say most companies need to fix CX