Leadership

customer fluent

Why brands need to move from being customer-literate to customer fluency

Bozoma Saint John Netflix CX

How Netflix CMO Bozoma Saint John uses a ‘focus group of one’ to serve audiences

Row House CMO: How bringing fitness classes outdoors changed the customer experience

Mondelez Humaning CX

What the Mondelez ‘Humaning’ approach fails to achieve from a CX standpoint

Burning Man creative lead has advice for event producers bringing in-person experiences online

Goldfish Swim School Stronger Safer Together

Goldfish Swim School marketing VP talks about how she’s keeping the ‘Golden Experience’ afloat

holiday shopping CX strategy

How holiday shopping customer experience strategies will change amid COVID-19

Remembrance Day customer experience

What makes the Remembrance Day experience unlike any other

service agent self-care

Apeel consumer experience director advocates for greater attention to service agent well-being

Slack customer experience CX

Slack CX director makes the case for closer alignment with product teams