The author of ‘Chief Customer Officer’ joins a virtual event produced by Eight Inc. to explore ‘Tomorrow’s Human Experience’
Category: Leadership
Blog
Topbox VP talks to CXPA about identifying insights, getting business unit leaders to act and calculating ROI
Former Nike CX exec talks to CXPA members about the most common reasons brands fail customers, and why surveys can’t be the only source of insight
Why Girl Scouts of the USA CEO is pressing ‘fast forward’ on its digital transformation
The youth organization’s leader talks with SAP’s customer experience exec about badges, STEM skills and, of course, the cookies
Shep Hyken tells brands ‘amazing’ customer experiences can be boiled down to a single objective
The author of Be Amazing, The Cult Of The Customer and other books warns against dropping an ‘F-bomb’ that can ruin a CX strategy
When ‘extraordinary customer experience’ is a sign of the times, it’s a sign we’re in trouble
When a term shifts from business jargon into the popular vernacular, a risk emerges, and brands of all kinds need to be wary of it
Restaurant execs get ready to serve up a very different customer experience after COVID-19
The chief digital and technology officer of Yum! Brands chats with Food Network star Robert Irvine about contactless payments, supply chain issues and more
COVID-19 and the call centre: Frost & Sullivan analysts assess the CX impact on BPOs and solution providers
The market research firm brings together analysts from around the world to look at what business process outsourcers are doing to keep CX standards high
360 Live Media CEO Don Neal suggests most brands don’t realize the business they’re really in
The longtime events pro offers an algorithm to calculate value, a new way think about “THEME” and a model that shows how destinies are determined
AMA CEO Russ Klein tells marketers to put experience design over storytelling ‘addiction’
The American Marketing Association exec rewrites one of marketing’s four Ps and breaks down the elements of a “minimum loveable product”
The ‘Island of Bryan’ pitfall that could leave CX leaders feeling stranded
An HGTV show ends its second season with a faceoff that will be all too familiar to those advocating for customers to a boss who won’t listen